BrightLocal vs LetsJustSEO

See how our local SEO platform delivers more value at a fraction of the cost

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Local Rank Tracking

BrightLocal

Yes – Manual reports

LetsJustSEO

Yes – Real-time, daily updates

Tracking your Google rankings helps you measure SEO efforts and stay ahead locally.

Competitor Tracking

BrightLocal

Limited

LetsJustSEO

Deep competitor insights

Understand who's outranking you and exactly how to beat them in your area.

AI-Powered SEO Content (Lexi AI)

BrightLocal

Not available

LetsJustSEO

Personalized, SEO-optimized content creation

SEO content boosts visibility—Lexi AI writes optimized blogs, posts & pages for you.

Image SEO Analyzer

BrightLocal

Not available

LetsJustSEO

Checks image quality & SEO compliance

Optimized images improve rankings on Google Images & enhance local business profiles.

Directory Listings

BrightLocal

Yes – manual setup

LetsJustSEO

Smart directory builder with progress tracking

Listings improve local relevance & citation authority, crucial for local rankings.

Google Business Optimization

BrightLocal

Yes – audits only

LetsJustSEO

Actionable fixes + tips

GMB is key for local search—our tool ensures it's fully optimized to attract clicks.

Journalist Outreach / PR

BrightLocal

Not available

LetsJustSEO

Access to journalist database

Local PR = powerful backlinks + trust = better rankings and brand visibility.

Client CRM

BrightLocal

Not included

LetsJustSEO

Built-in system for reviews & engagement

Manage and retain customers better with reputation tracking and marketing tools.

Review Management

BrightLocal

Basic review monitoring

LetsJustSEO

Review filtering + happy customer targeting

Catch bad reviews early & encourage 5-star ones to boost reputation and SEO.

AI-Backed Actionable Tips

BrightLocal

Manual research required

LetsJustSEO

Personalized daily SEO tasks

Saves hours—know exactly what to fix each day to move up in rankings.

Search Volume & Market Insights

BrightLocal

Not included

LetsJustSEO

Daily local search demand by radius (500m–50km)

Know how many people are searching for services like yours—adjust strategy accordingly.

Team Management & Sharing

BrightLocal

Limited to agency plans

LetsJustSEO

Easy link sharing + team access

Local businesses with teams can collaborate easily to execute SEO faster.

Cost for Full Suite

BrightLocal

Starts at ~$588/year

LetsJustSEO

$240/year with 2 months FREE

We give you more value at 60%+ lower cost—no bloated agency features, just results.

Ease of Use

BrightLocal

Intermediate, tool-heavy

LetsJustSEO

Simple, AI-guided, no SEO experience needed

Built for small business owners, not just marketers. Get results fast, even if you're new.

Feature	BrightLocal	LetsJustSEO	Why It Matters for Local SEO
Local Rank Tracking	Yes – Manual reports	Yes – Real-time, daily updates	Tracking your Google rankings helps you measure SEO efforts and stay ahead locally.
Competitor Tracking	Limited	Deep competitor insights	Understand who's outranking you and exactly how to beat them in your area.
AI-Powered SEO Content (Lexi AI)	Not available	Personalized, SEO-optimized content creation	SEO content boosts visibility—Lexi AI writes optimized blogs, posts & pages for you.
Image SEO Analyzer	Not available	Checks image quality & SEO compliance	Optimized images improve rankings on Google Images & enhance local business profiles.
Directory Listings	Yes – manual setup	Smart directory builder with progress tracking	Listings improve local relevance & citation authority, crucial for local rankings.
Google Business Optimization	Yes – audits only	Actionable fixes + tips	GMB is key for local search—our tool ensures it's fully optimized to attract clicks.
Journalist Outreach / PR	Not available	Access to journalist database	Local PR = powerful backlinks + trust = better rankings and brand visibility.
Client CRM	Not included	Built-in system for reviews & engagement	Manage and retain customers better with reputation tracking and marketing tools.
Review Management	Basic review monitoring	Review filtering + happy customer targeting	Catch bad reviews early & encourage 5-star ones to boost reputation and SEO.
AI-Backed Actionable Tips	Manual research required	Personalized daily SEO tasks	Saves hours—know exactly what to fix each day to move up in rankings.
Search Volume & Market Insights	Not included	Daily local search demand by radius (500m–50km)	Know how many people are searching for services like yours—adjust strategy accordingly.
Team Management & Sharing	Limited to agency plans	Easy link sharing + team access	Local businesses with teams can collaborate easily to execute SEO faster.
Cost for Full Suite	Starts at ~$588/year	$240/year with 2 months FREE	We give you more value at 60%+ lower cost—no bloated agency features, just results.
Ease of Use	Intermediate, tool-heavy	Simple, AI-guided, no SEO experience needed	Built for small business owners, not just marketers. Get results fast, even if you're new.